The New York Times is pinning on Pinterest

The New York Times is finally pinning on Pinterest. The newspaper claimed its Pinterest account several weeks ago, but it wasn’t until about 18 hours ago that actual pins started appearing on the account’s four boards (Hair, Summer Escapes, Sweets, and Street Food).

Here are a few screengrabs of what the account looks like this morning.

New York Times on Pinterest

New York Times Pinterest "Hair" Board

New York Times "Hair" Pinterest Board

New York Times Summer Escapes Pinterest Board

New York Times "Summer Escapes" Pinterest Board

New York Times "Sweets" Pinterest Board

New York Times "Sweets" Pinterest Board

New York Times "Street Food" Pinterest Board

New York Times "Street Food" Pinterest Board

Each board seems to have an equal number of followers similar to the account’s overall follower count: 347. While the images are certainly beautiful and on target for Pinterest’s typical content, I hope to see a bit more creativity down the road. But you have to start somewhere and The New York Times has finally joined the more than 150 newspapers on Pinterest.

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AlisaT 6 pts

Great to see what The New York Times chose to pin. I'd be interested to know how much re-pinning happens as they hit their stride. We just did a post about Pinterest http://www.thinkbigonline.com.au/whats-the-big-fuss-about-pinterest-2/ because Australians haven't caught on to Pinterest in the way that Americans have embraced it. 

 

Love the NYT "Summer Escapes" Board!